Clients often come to me with challenging products to photograph and with Whitehouse Crockery it was no exception. Whitehouse Crockery is a Manchester based hire company that supplies charger plates, crockery, cutlery and glassware for both private and corporate events. Their product range is huge and always growing as they regularly invest in new stock, following market trends and customer demand.
Each product presents its own challenges due to the finish, shape and often reflective nature. Whilst I do have some standard lighting setups, I often have to modify these or create completely bespoke setups to overcome the problems I am faced with. This is where my experience comes in as I often know what type of adjustment is required. This could be anything from fine tuning the position of lights to the addition of harder light sources to pull out specific details of the product. When I shoot I am always tethered to the laptop and therefore I can see the results real-time. I never like to rely on Photoshop to fix problems that should have been fixed on the shoot. This is better for me and the client as it will almost always end up in a better end result.
As well as the lighting challenges, another key skill when producing a number of packshot type product images on several different occasions is their consistency. Images for their website must not only look good, but they must be consistently lit and processed. My approach is always consistent and I pay special attention to colour management and always compare against previous images, checking them side-by-side.
I have an excellent working relationship with Whitehouse Crockery and Marc Gough, Sales Director kindly provided me with this testimonial feedback – I have been working with Matt now for the past three and a half years and the vision he shares for my brand along with the attention to detail when photographing products for Whitehouse Event Crockery is exceptional. He has produced an extensive gallery of quality product images and some wonderfully creative tabletop shots for our Instagram feed that capture the uniqueness of what we do! I hope to continue the relationship for many years to come and would highly recommend Matt for Still Life and Product Photography.
Below are a selection of images which I have created for Whitehouse Crockery over the past few years. As you can see I have captured everything from simple packshot type product images on a white background, to creative Still Life images with creative composition and lighting which sometimes took hours to create.
Creative Product Photography:
Example Product Packshots: